The Reach Report

September 8, 2026 · Blake Mischley

TikTok Reinvents the Comment Section & College Colors Day Takes Over the Feed | Reach Report No. 25

September 8th, 2026 | The Weekly Reach Report | Voice, photo, and poll comments hit TikTok, Snapchat opens its black box, and College Colors Day floods campus feeds.

August 31, 2026 · Blake Mischley

Meta Settles Teen Safety & Direct Admission Expands Across The Country | Reach Report No. 24

August 31, 2026 | The Weekly Reach Report | Unpacking Meta's $18 billion rewrite of the teen account, along with what the first week of classes did to campus feeds.

August 24, 2026 · Blake Mischley

Students Use TikTok to Find Scholarships & New YouTube Updates | Reach Report No. 23

August 24, 2026 | The Weekly Reach Report | Unpacking a Monday rewrite of the YouTube view count, along with what move-in did to higher ed feeds.

August 17, 2026 · Blake Mischley

Federal Government Lifts TikTok Ban & X Open Sources Its Algorithm | Reach Report No. 22

August 17, 2026 | The Weekly Reach Report | Diving into recent social media news and trends, along with what happened this week in higher ed social.

August 10, 2026 · Blake Mischley

Pick an Emoji + Follow the Line & Posts That Are Kinda Chic | Reach Report No. 21

August 06, 2026 | The Weekly Reach Report | Diving into recent social media news and trends, along with what happened this week in higher ed social.

August 5, 2026 · Blake Mischley

Reach is Officially Live - Check Out Our Launch!

May 18, 2026 · Blake Mischley

[19th Edition - MYC] Reach is Gearing Up for Launch!

April 10, 2026 · Blake Mischley

[18th Edition - MYC] Content Sourcing Forms, Schedule Posting Natively, Accessibility & More!

March 20, 2026 · Blake Mischley

[16th Edition - MYC] Trending Content Summary

March 13, 2026 · Blake Mischley

[15th Edition - MYC] Content Gap & Alumni Accounts

March 6, 2026 · Blake Mischley

[14th Edition - MYC] More Improvements to Researching & Ideas

February 27, 2026 · Blake Mischley

[13th Edition - MYC] Email Notifications + Fun Reports

February 20, 2026 · Blake Mischley

[12th Edition - MYC] AI for Alt Text & Voice Guidelines

February 13, 2026 · Blake Mischley

[11th Edition - MYC] Import Ideas from CSVs to Publishing

February 6, 2026 · Blake Mischley

[10th Edition - MYC] Inviting Team Members + Excluding Tags

January 30, 2026 · Blake Mischley

[9th Edition - MYC] Improved Research + More Colleges

January 23, 2026 · Blake Mischley

[8th Edition - MYC] Fully Usable (somewhat) Content Calendar

January 16, 2026 · Blake Mischley

[7th Edition - MYC] Ideas, Link In Bio, Tasks (again)

January 9, 2026 · Blake Mischley

[6th Edition - MYC] Asset Library: Save Inspiration, Find Templates, & Centralize UGC