How two campuses turn data into posts· Oct. 15Save your seat
Q3 2026 rankingsData through Sep 30, 2026

Top New Mexico College Instagram Accounts

10 New Mexico schools ranked on follower growth and median engagement rate for Q3 2026.

New Mexico

10 ranked schools

Follower growth from Jul 1 to Sep 30, 2026

  1. 1SC
    St. John's College
    @sjcsantafe
    +17.31%
  2. 2NU
    New Mexico Highlands University
    @nmhighlands
    +9.56%
  3. 3ID
    Institute of American Indian and Alaska Native Culture and Arts Development
    @instituteofamericanindianarts
    +7.95%
  4. 4US
    University of the Southwest
    @usw_mustangs
    +6.94%
  5. 5BC
    Brookline College-Albuquerque
    @brooklineedu
    +6.54%
  6. 6NT
    New Mexico Institute of Mining and Technology
    @newmexicotech
    +6.17%
  7. 7UM
    University of New Mexico
    @uofnm
    +5.89%
  8. 8NU
    New Mexico State University
    @nmsu
    +4.80%
  9. 9EU
    Eastern New Mexico University
    @enmu
    +3.55%
  10. 10WU
    Western New Mexico University
    @wnmu
    +3.22%

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Median engagement rate per post, Jul 1 to Sep 30, 2026

  1. 1NT
    New Mexico Institute of Mining and Technology
    @newmexicotech
    3.80%
  2. 2NU
    New Mexico Highlands University
    @nmhighlands
    3.65%
  3. 3UM
    University of New Mexico
    @uofnm
    2.77%
  4. 4NU
    New Mexico State University
    @nmsu
    2.19%
  5. 5SC
    St. John's College
    @sjcsantafe
    2.09%
  6. 6EU
    Eastern New Mexico University
    @enmu
    1.54%
  7. 7WU
    Western New Mexico University
    @wnmu
    0.94%
  8. 8ID
    Institute of American Indian and Alaska Native Culture and Arts Development
    @instituteofamericanindianarts
    0.64%
  9. 9BC
    Brookline College-Albuquerque
    @brooklineedu
    0.42%
  10. 10US
    University of the Southwest
    @usw_mustangs
    0.29%

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How the rankings work

Reach ranks every eligible US college Instagram account once a quarter. Results are frozen when they publish and change only through a dated correction listed below.

1,000

followers minimum at quarter end

6

posts minimum for engagement

3 sizes

by full-time enrollment

Sep 30, 2026

data through

Computed Oct 1, 2026

  • Small, under 3,000 students
  • Medium, 3,000 to 9,999
  • Large, 10,000 or more

Follower growth

Growth is the change in followers across the quarter as a percent of the starting count. It uses the counts closest to the first and last day, within 7 and 3 days.

Engagement rate

Engagement is the median of each post's likes plus comments divided by followers. The median keeps one viral post from winning a list.

Who qualifies

  • A US school account with at least 1,000 followers at quarter end
  • At least 6 posts in the quarter for engagement lists
  • A follower count near the quarter start for growth lists
  • Size lists include 4-year schools only, grouped by IPEDS full-time enrollment
  • Standalone law, MD and DO schools are left out

Tied schools share a rank and are listed alphabetically.

The two metrics are ranked separately and never blended.

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