Applicants arrive already knowing your rankings, bar passage and employment numbers. What the account can still move is who teaches, what the clinics take on, and where graduates end up practising.
JD programs, whether a college inside a university or a freestanding law school with no undergraduates at all. Their audience is applicants, practising alumni, and the firms and courts that hire graduates.
A law school is benchmarked against other law schools rather than the university above it, and the 1L year — orientation, moot court, clinic launches — is planned as a season with approvals routed to whoever owns each.
Reach runs the law school's calendar next to the wider institution's, and benchmarks it beside medical programs.
Law schools plan JD recruitment and 1L cycles in Reach and benchmark against other law schools rather than the university above them. We will name them here as they agree to it.
Other law schools — including the freestanding ones that post from a main institutional account rather than a college sub-account, which a plain account-type comparison would leave out.
The things no table carries: faculty scholarship, what the clinics take on, and which practices graduates actually enter. Applicants compare those after the numbers, not before.
It is one of this cohort's heaviest content seasons — proportionally far more than at institutions generally. Treating it as a sequence rather than a week of posts is most of the work.
Yes, and in this cohort they overlap more than elsewhere: a practising alumni network is something applicants are shopping for, so alumni features do recruitment work too.
Reach measures how higher education social teams actually post, so you can compare your own accounts against the cohorts these figures come from and see the gap in your own numbers.